Showing posts from January, 2013

The 365 Postcard Project: Great Content Marketing (Part 1 of 3)

Content, Content, Everywhere Great marketers know that one key to building lasting customer relationships is providing them with compelling content on a regular basis. Fresh, unique content will keep your company on the top of customers' minds. And with the proliferation of blogs and other derivations like Tumblr and Instagram, there has never been a better time for marketers to find and partner with amazing content creators. I thought it would be fun to write about some of my favorite online content producers in a three-part series. I'll even brainstorm some ideas on the types of marketers that could partner with these three content creators to provide value to their customers. Let's begin... Amanda Blake: Postcard Queen Amanda Blake is a fantastic artist who happens to love handmade cards. In fact, she's always created her own cards -- store-bought ones just don't cut it for her. And she loves the excitement that comes with recei