Should Auld Acquaintance Be Forgot Looking for a good excuse to surprise your clients with a gift basket? Send them one to celebrate the New Year. But don't limit yourself to just the New Year that begins on January 1st. There are plenty of other fun New Year celebrations that would make great days to delight your customers with a gift: The client's new fiscal year Chinese New Year A new school year The first day of an annual project Add This to Your To-Do List New Year's celebrations aren't just for December 31st. Use any type of new year as an excuse to surprise and delight your customers. They'll be thankful and keep you at the top of their mind. There's never a lack of ideas. Thanks to Megan Danielson for inspiring this post.