- Print campaign
- TV campaign
- Digital campaign
- Integrated campaign
In the 1990s, I fell in love with the Absolut Vodka ads I would see in our family's subscription to Sports Illustrated. They were simultaneously beautiful and witty. They inspired me to study marketing and graphic design, and ultimately choose to make this my profession.
It turns out I'm not the only one who loves these ads. There are several fan sites devoted to Absolut print ads. My favorite is AbsolutAd.com. I've spent a lot of time browsing on the site and I never get bored. The site takes me back to when I was a kid, dreaming of the advertising industry and what it must be like to work in it.
Just look at the ad I've included here. It's fantastic on so many levels.
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Do you have a favorite print campaign? I'd love to hear about it.
There's never a lack of ideas.