New Balance Sees Pink

Good Idea Back in March, I proposed the idea that shoe maker Christian Louboutin should create a limited edition pink-soled shoe (instead of his traditional red-soled shoes) to raise money for cancer research. ( Read my original idea. ) Unfortunately, representatives from Christian Louboutin said that they weren’t interested in my idea. ( Read their response. ) Fast-Forward Four Months For a limited time during the month of July, shoe maker New Balance has partnered with Susan G. Komen for the Cure to produce a pink running shoe to help raise money for breast cancer awareness. The shoes commemorate the 20 years that Komen has partnered with New Balance to fight breast cancer. For 20 days in July, New Balance will sell 20 pairs of personalized pink shoes for $149.99 per pair. A personal message can be embroidered onto the tongue of the shoe. New Balance has set up a special website in which you may purchase the limited edition shoes: http://www.newbalance.com/personalizethefight/ A no...