Take routers, for example. They aren’t inherently interesting. But the way people and businesses name their wifi networks sure are.
Have you ever come across a funny wifi network name? I’ll bet you have. Maybe it’s your local restaurant or your neighbor across the hall. Why hasn’t a router manufacturer come out with a Tumblr to collect the funniest wifi network and hotspot names? Here are a few to get started:
- Scarpino Portkey (that’s mine — a Harry Potter reference, in case you don’t know)
- Drop It Like It’s Hotspot
- Hot Or Not Spot
- Network-ing It
- HotSpot for Teacher
- This is not your hotspot
- Nelly’s Hotspot in Herrrre
Add This To Your To-Do List
Have you given up trying to engage customers with your brand because you think your product can't be differentiated from its competitors? If a router company can create a strategic brand advantage through great marketing, so can your brand. Use this post as inspiration to dust off your brand, put it in the hands of a capable marketer, and let its greatness shine.
There’s Never a Lack of Ideas.